Product Designer ⚪ Service Designer ⚪ UX Designer
Hi, I'm Wal!
I’m passionated about technology and cognition, and I’m interested in projects that can have a positive impact on society.
I have a Master’s degree in Neuropsychology and use my knowledge and experience with cognition and human behavior on technology, working end-to-end on project to solve problems and improve human experiences.
<aside> 💡 "The customer experience doesn't happen on a screen, It happens in the mind"
John Whalen.
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<aside> 📄 Resume
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<aside> 👤 Contacts
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<aside> 📁 Projects
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<aside> ✍🏻 Articles
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<aside> 💡 Process
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Cognitive ergonomics and UX design
The purpose of personas: captivating stakeholders and making sense of the product
The importance of cognition in User Experience: Attention
My design process is collaborative, having experience with different team formats, mainly in agile environment. In practice, each project has its own objectives, contexts, and specific limitations, requiring adaptability in the development of the research plan and action.